Transform the innovative vision about death from the artist Rosalba Piccinni into a growing business. Revolutionary business for his reference market awarded as semifinalists in the start-up contest BHeroes.
Potalove's market potential is incredibly big with great margin profit. The annual market value for the funeral sector is over 1.5 billion € only in Italy with an average profit margin over 60%.
The market is hoping for a new great player ability to bring innovation to the sector. Today the biggest market's players are under 1% of the total market share.
Potalove vuole offrire un servizio di funeral-plannign a 360°, capace di risolvere tutte le esigenze della famiglia, sollevandola da tutte le pratiche burocratiche avendo così il tempo necessario ad elaborare il lutto.
Potalove acting like intermediaries between family and service repository has been able to simplify his business model. Have a simple business model affect the possible growth of the start-up.
